Doing Business 2.0: Marketing Your Business – Tools & Tactics
September 5, 2013
The American Marketing Association defines marketing as “the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives.” For any business to be successful, it is crucial to go through the marketing process. This will help attract and retain customers by promoting awareness of your products and services. Nowadays, there are many creative ways to market your business in Washington, DC, from social media to digital marketing, the possibilities are almost limitless. On Wednesday, September 11, 2013, we will bring you a diverse and distinguished panel that will cover the multiple facets of marketing.
Please join us for networking at 8:30am and the program will begin at 9:00am.
Ann Pisano is a Marketing Coordinator at McShea & Company, Inc. Commercial Real Estate and a Digital and Social Media consultant. Ann will be speaking about how social media can assist small businesses to get more exposure, marketing and make the public aware of their products and services as well as the Do’s and Don’ts of social media for business owners and entrepreneurs.
Anthony Shop is the chief strategy officer + co-founder of Social Driver cover the topics of digital marketing, mobile application, app development, and responsive web design as well as content strategy and the importance of it.
Steve Salis is Owner of &Pizza, he will share with us how he markets his products, and share his experience with us about what mistakes to avoid when running your business as far as marketing is concerned.